Emerging sports media professional passionate about digital growth and brand engagement
Who I am
I am a junior Sport Management major with a minor in Communications at the University of Tampa, pursuing opportunities in sports media and marketing. With hands-on experience as the Social Media Manager for Women’s Club Soccer, I create engaging digital content, manage brand presence, and contribute to audience growth.
In addition, I serve as Treasurer, overseeing budgeting and financial planning for the organization. Balancing creative and operational responsibilities has strengthened my leadership, organization, and strategic thinking skills.
I am eager to continue expanding my experience in digital marketing and sports media, bringing strong work ethic, adaptability, and a results-driven mindset to every opportunity.
UTWCS Social Media Manager
I specialize in sports media and digital marketing strategy, helping organizations grow their brand presence and connect with their audience in meaningful ways. As Social Media Manager for Women’s Club Soccer at the University of Tampa, I develop and execute content strategies that increased engagement by [XX%] and grew our follower base by [XXX+] in one season. I create graphics, short-form video content, and game-day campaigns while tracking performance analytics to refine strategy and maximize reach.
In addition to creative direction, I bring strong organizational and operational skills through my role as Treasurer, where I manage a [$X] budget, oversee expense tracking, and assist in planning team events and fundraising initiatives.
Key Skills: Social Media Strategy • Content Creation (Canva/Adobe/CapCut) • Analytics & Performance Tracking • Branding • Budget Management • Leadership • Event Coordination
Media and Communications Project
In my Sports Media course at the University of Tampa, I worked in a small team to build and manage the digital presence of a fantasy football organization. We began by developing a clear brand identity, defining our target audience, and creating a content strategy tailored for Instagram and X to mirror real-world sports media operations. Throughout the project, I contributed to content planning, graphic creation, caption writing, and weekly game-day updates, while also drafting professional press releases covering roster moves, matchup previews, and performance recaps. By maintaining a consistent posting schedule and cohesive brand voice, we strengthened audience engagement and created a polished, professional media presence. This experience sharpened my skills in digital storytelling, strategic communication, collaboration, and performance-driven content creation.
Let’s build something impactful together. I’m eager to bring my passion for sports media, digital strategy, and brand growth to a dynamic organization. I’d love the opportunity to connect and explore how I can add value to your team.
